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Canadian Canola Growers Association

Canadian Canola Growers Association

Communications and Awareness Campaign The Challenge: The Canadian Canola Growers Association (CCGA) is driven to help farmers succeed. One element of this programming is the Advance Payments Program (APP), which provides cash advances to producers in 45 commodity...
CCCU

CCCU

Brand and Advertising Evolution The Challenge: To launch a new multimedia campaign in time for the banking industry’s winter RRSP/TFSA season, CCCU needed a fresh way to stand out from its competitors and reposition itself in the marketplace. The client’s original...
G3

G3

Multimedia Campaign The Challenge: Being a newer grain marketing company among established giants, G3 needed to spread awareness and make a name for itself despite not having the marketing budget competitors enjoy. G3 had to be positioned as a disruptor—bold, fresh,...
ASPER

ASPER

Brand Development and Websites The Challenge: The Associates and Young Associates once operated as separate brands catering to different audiences. The Associates is a group of seasoned University of Manitoba business alumni dedicated to advancing business education...
Genstar

Genstar

Marketing Campaigns The Challenge: Genstar is in the process of developing two new Winnipeg communities: Bonavista and Devonshire Park. The company needed a multimedia campaign to raise awareness about these communities’ advantages, with the end goal of selling...