Investment Attraction
The Challenge:
Procura Real Estate is a Development company that needed a large influx of international investment to develop multiple properties in Western Canada.
The strategy was to position Procura to attract international investment (specifically from Germany and the Middle East).
The Solution:
We developed a new brand, a new website, a series of videos and a large coffee table book outlining successful past financial case studies.
Scope:
- Strategic corporate brand positioning
- Corporate video
- High-end corporate book
- Website design and development
- Strategic B2B communication strategy and collateral
- Advertising campaign
- Corporate communications
The Results:
Procura successfully procured over $70 million of investment and developed multiple properties.
