Techie Tom
Crop Farmer
Seasoned Steve
Crop Farmer
Community-Boss Clint
Hutterite Colony Poultry Boss
Rustic Rosie
Retired Doctor and Hobby Farmer
Ambitious Adam
Crop Farmer
Resilient Rachal
Gate-to-Plate Producer
6P excels in creating and implementing agri-marketing strategies that produce MQLs (marketing qualified leads), while supporting our agribusiness clients’ sales teams in converting them into SQLs (sales qualified leads) by following the stages of the Sales and Marketing Funnel.
Within this strategic planning, we support our clients in defining what we call, their ‘bullseye’ target audience.
Crop Farmer
Crop Farmer
Hutterite Colony Hog Boss
Retired Doctor and Hobby Farmer
Farm Manager at Integrator Company
Independent Farmer
6P is a business-focused marketing company that specializes in developing and executing strategies that generate MQLs for our clients’ sales teams to convert into SQLs by embracing the stages of the Sales and Marketing Funnel.
This powerful framework guides prospective customers through a carefully curated journey, transforming initial interest into committed engagement. By systematically nurturing prospects from awareness to consideration and finally to decision, the funnel enhances the efficiency and effectiveness of our marketing efforts. It allows our clients to identify and focus on high-quality leads, tailor our messaging to specific audience needs, and create a seamless alignment between marketing and sales teams.
This strategic approach not only boosts conversion rates but also fosters long-term customer relationships, ensuring a higher return on investment and sustained business growth.
6P is working with AgriHub on the significant planning and development of our many Operating Brand websites; five in total! Together we audited our current websites, rigorously collaborated with each Operating Brand general manager, prioritized our corporate objectives of consistency, engagement and conversion KPIs. Using our Brand Expression guidelines, 6P designed a universal template that will be rolled out across our network. The 6P team of strategists, designers, and developers has help to make the overall process as painless as possible, and we are very grateful.
Ashley Graye
Marketing Manager
AgriHub Inc.
We’ve benefited by having a true communications and branding partner in 6P. They are a tight knit team that passionately supports the good work we do, building public trust on behalf of Manitoba’s pork producers. They have invested countless hours to become experts within ag and food trends, and specifically the ins and outs of our sector. I appreciate their openness and collaborative approach, and am proud of what we have been able to accomplish over the last 10 years.
Susan Riese
Manager, PR & Consumer Marketing Programs
Manitoba Pork
There is no doubt we are a different company today than we were three years ago. We have established our position as a player in the marketplace, and a big part of that success is tied to the first “Launch Your Grain” campaign that 6P conceived. 6P Marketing’s strategic approach, creative concept, and ongoing efforts really sped up our marketing, freeing us to explore the next phase of messaging with our audience.
Jeff Losch
Vice-President, General Counsel & Secretary
G3
CCGA provides financial services to over 10,000 Western Canadian farm customers every year. As an administrator of the Advance Payments Program, our initiatives are constantly evolving based on market situations, growing conditions, changes to government policy, and other unpredictable factors affecting Canadian farmers. Through every turn, 6P Marketing’s responsiveness has resulted in timely communications with farmers and clear messages for topics that can often become very complicated. We value them as a trusted marketing partner.
Kelly Green
Director of Communications
Canadian Canola Growers Association
As an agency of record (AOR), we offer clients every marketing tool in our tool belt. This relationship aligns the client’s team and 6P’s team as peers—sleeping and breathing their brand—working day-to-day in developing and executing ongoing marketing strategies.
Through an à la carte model, a client engages 6P with a specific need, and we collaboratively work on that particular solution with a start and end date.
