Culture and Business: A Marketer’s Observations of Japan
By Paul Provost As marketers, we spend a lot of time defining audiences, and with good reason — without this understanding, we’re on unstable ground. […]
Making great creative is no small task, and every year the Cannes Lions International Festival of Creativity celebrates the folks who have done it best in the world’s most prestigious advertising awards.
6P gathered with industry peers for a special advance screening of the festival’s 2023 winners last month, and we couldn’t be more inspired by what we saw.
This year’s winners were shining examples of the best in marketing, and we’re taking that inspiration into 2024 and beyond.
See our top picks from the fuller list of Grand Prix Winners:
Nike – Welcome to the Nike JUKU
By Paul Provost As marketers, we spend a lot of time defining audiences, and with good reason — without this understanding, we’re on unstable ground. […]
Every year, Cannes Lions celebrates brilliance in marketing around the world as the most prestigious awards in advertising. On November 22, 6P gathered with fellow […]
People remember and celebrate their wedding anniversaries (especially after they’ve forgotten once!). We understand that these milestones are an important way to reflect on where we’ve been and reaffirm our commitment for the future.