Building for the Long Term
Part 3: Observations from Europe In my first article, I reflected on Europe’s healthier rhythm of life compared to North America, where hustle culture often […]
Insights
Celebrating brilliance in marketing and communications, the Cannes Lions are the most prestigious awards in the advertising industry.
On November 21, 6P joined local industry members for a special sneak preview of the 2018 winners.
Every year we share our favourites, as we hope to inspire others with what strong marketing can do. These commercials prove how tapping into consumers’ emotions can make an unforgettable impression.
Seeing winners from all over the world made us proud to be part of an industry that can evoke such strong feelings through creativity and imagination. We hope you enjoy our top picks from among the winners.Apocalypse – AppleSaved by Monster – Monster.comWorld’s Most Honest Tourism Film – Madhya Pradesh TourismTeasing John Malkovich – NFL PlayoffsImagination – The north faceThe Hair Talk –Sunsilk / UnileverWeb of Fries – Nacho Fries / Taco Bell 3Lost panda – tileForever – ELE ThailandAnnounce – SkittlesWelcome Home – AppleIt’s a tide ad – Tide, P>he talk – P&G
Part 3: Observations from Europe In my first article, I reflected on Europe’s healthier rhythm of life compared to North America, where hustle culture often […]
Part 2: Observations from Europe In my previous article, I reflected on Europe’s different rhythm of life compared to North America, where work is more […]
Part 1: Observations from Europe This summer (2025), I had the privilege of traveling across Europe, visiting Rome, Venice, Lucerne, Paris, and London. To me, […]
