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Yesterday, I had the pleasure of speaking to a group of UofW business students (thank you Abhijeet Ranga) about my profession (marketing), our agency (6P Marketing) and my career path (corporate to entrepreneurship).
One of the interesting dynamics to this group of students is that, for the most part, they were international students but what that meant is that these are amongst the most capable, smart and forward thinking students from their areas, which are fairly populous (meaning they are among the best of the best). I say this because amongst their questions was the topic of where they should work and whether Winnipeg was a location that offered opportunity for them. An interesting question from an interesting group.
At the time, I could only think of two very important and valid answers:
But a third, and maybe more important, but often unappreciated / sneaky answer came to me this morning. It stems from our “Friendly Manitoba” and why we are so friendly! You see, one of the things about living and working in Winnipeg are the harsh winters and many that come here experience it like hitting a cement wall! It is harsh and cold and one quickly questions ones sanity in living and working here. As with most things in life, while there is a simple answer there is actually more depth to the topic.
You see, one of the things I note about Winnipeg is how much people “wake up” in the spring. They come alive and truly embrace life and each other; I may call it a Jubilant celebration of life. More than this, the harsh winter creates appreciation! Not just for spring, but for each other and all things. (re-read those last two sentences because they are important). If people get warm weather year round, I expect that one would get complacent and comfortable with the weather and all things; you normalize to it. You don’t experience toughness because you really don’t have to. In Winnipeg, after 5 or 6 months of winter (where only 2 or 3 may be harsh), people really come alive.
So, my third answer is “Joie de vivre” (aka joy for life). Very few places can offer such a balance of these three elements.
If you need more reasons to choose Winnipeg, I’ve sourced a few helpful articles that may help:
Top 6 things about Winnipeg article
In conclusion, many places offer great living and working conditions. Winnipeg is one of those great places to live, even if we are humble and apprehensive to defend our home, which is a part of our charm of keeping it a secret from those that may ruffle that secret!
By: Paul Provost
February 2023
A solid marketing plan is the foundation for business success. Whether you’re a small business or an established company, having a clear strategy is key […]
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WINNIPEG, May 28, 2024 – 6P Marketing has come together with two respected Winnipeg marketing firms, opening an exciting new era of service and capability for the company.