By Paul Provost As marketers, we spend a lot of time defining audiences, and with good reason — without this understanding, we’re on unstable ground. This is especially true doing business in foreign countries. I had the opportunity to take a personal trip to Japan...
Making great creative is no small task, and every year the Cannes Lions International Festival of Creativity celebrates the folks who have done it best in the world’s most prestigious advertising awards. 6P gathered with industry peers for a special advance...
Every year, Cannes Lions celebrates brilliance in marketing around the world as the most prestigious awards in advertising. On November 22, 6P gathered with fellow Winnipeg marketers at the WAG for a sneak peek. The imagination and creativity we saw on display made us...
People remember and celebrate their wedding anniversaries (especially after they’ve forgotten once!). We understand that these milestones are an important way to reflect on where we’ve been and reaffirm our commitment for the future – and we all agree that those...
The Cannes Lions International Festival of Creativity celebrates the very best in marketing and advertising from all over the globe. As we watched winners and runners-up for the highest honours in the advertising industry on the big screen at the Winnipeg Art Gallery,...
Celebrating brilliance in marketing and communications, the Cannes Lions are the most prestigious awards in the advertising industry. On November 21, 6P joined local industry members for a special sneak preview of the 2018 winners. Every year we share our favourites,...