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Technology & Software

Technology and software companies continue to change the way we do business, and live our lives, in unforeseen ways and at a blinding pace. While end user expectations still drive the demand for smaller, easier, faster, cheaper, better + more agile technology choices in every conceivable sector, new global trade standards as well as the latest Canadian and EU privacy legislation underscore the need to conduct business ethically, responsibly and transparently as well.

A common vision leads to uncommon results

At 6P, our in-house team of strategists collaborate with our software and technology clients to position their brands and define the best communication options. Then we lay down strategic communication foundations that enable them to deliver engaging stories quickly and effectively to help them to meet their business goals.

Services (B2B & B2C)

  • Marketing Strategy
  • Branding + Positioning
  • Creative Services
  • Web Development
  • Traditional Advertising
  • Digital Marketing
  • Content Marketing
  • Inbound Marketing
  • Media Planning + Buying
  • Lead Generation
  • Conversion rate optimization

How we’re involved

  • ICTAM members since 2013
  • Proud sponsor of The Innovators gala event since 2015
  • Brand ambassador for ICTAM
  • Rebranded TECNA (Technology Councils of North America)
  • Attendee of CES (Consumer Electronic Show), Las Vegas, USA (2016, 2017, 2018)
  • Attendee of Mobile World Congress, Barcelona Spain (March 2018)
  • “Golden Nugget” Advice from Leading Technology Marketers
    Read the full article
  • How scalable is your business?
    Read the full article
  • Content Marketing presentation to ICTAM, January 2018
  • Educating your audience presentation to ICTAM, January 2017
  • Brand Strategies for Technology companies presentation to ICTAM, November 2016
  • Marketing Planning presentation to ICTAM, January 2015

Who we’ve helped

Zantek
Protelec
Backswath Management
ICT West
Cleantech West
techmb
TECNA
statemix
Broadband Communications North
UCWorkspace
Protelec Checkmate
Mission Repair Centre
Economic Development Winnipeg
Arena VR
Altac Interactive
Protegra
Ibex Payroll
Telpay
HEF Petrophysical Consulting
Learning Si
Online Reading Tutor
Dispatch Integration
Conviron
Argus Controls
Vivid House Numbers
Bio-Static Electronic
Binesi
Blue Canvas
CCWESTT
Ubisoft
Zoomfone

Testimonials by our client

Kathy Knight

Former CEO, TechManitoba

We approached 6p Marketing to provide a much-needed refresh to our website. They were highly collaborative in this process. In reviewing our needs with them, we indicated our desire for a fresh, clean and contemporary look, sleek colour palette and an easily navigated interface. The 6p team delivered not only a design that we were proud of but also one our audience could relate to while ensuring our team could update content, glitch-free. We are delighted with the end result.

Wadood Ibrahim

CEO, Protegra

What makes 6P different than other providers is they truly listened to our needs and were authentic and respectful in their collaborative approach to working with us. Our firm had numerous challenges with other agencies and found 6P respected our input, provided sound advice, and relevant marketing and creative solutions.

Darryl Stewart

Head of the Herd, IBEX Payroll

We love the team at 6P – always attentive and collaborative. Truly had our customers in mind in their planning and execution. Great at balancing online media with traditional media.

A Thousand Days at Home: Insights from a Practiced Remote Worker

Brent Smith, Brand Strategies Director, 6P Marketing

My remote working experiment began three years (more…)

6 Essential Tips for SEO

In our digital world, Search Engine Optimization is crucial. Google alone processes more than 3.5 billion queries per day. (more…)

10-Point Checklist: SEO

Ready to grow your audience and increase your organic search rankings? Use this checklist to optimize a web page for search engines. (more…)

Spock Is Not Your Customer

More Gold Nugget Advice from Tech Marketers in Vegas

By Brent Smith, Brand Developer & Marketing Strategist (more…)

How Scalable is Your Business?

Per session held Feb 28, 2018 at Mobile World Congress 2018
Presenter: Felix Petersen, Managing Director Europe, VP - Samsung Next

By Paul Provost, President (more…)

Gold Nugget Advice from Leading Technology Marketers

Takeaways from 6P Marketing’s trip to CES 2018 in Las Vegas

(more…)

How Effective Form Headers Increase Registration Count

Have you ever gone to a website and had a difficult time finding what you're looking for, so you end up leaving? The same thing can happen with your registration form. (more…)

The 7 Harsh Realities of Social Media Marketing

By: Sonia Simone

Last Friday I was in Atlanta, where I gave a talk on social media marketing at Dan Kennedy’s InfoSUMMIT conference. (more…)

Data on Twitter Decline Stacks Up

Tweeting no more? First, spectacular growth. Then a summertime slowdown.

And now, in fall 2009, US traffic to Twitter.com is declining.
(more…)

Your Website’s Missing Ingredient

by Jerry Bader
Published on October 13, 2009

"My mechanic told me he couldn't repair my brakes so he made my horn louder." (more…)

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